Resources

Download for FREE!

Online Tactics & Success | An Examination of the Obama for America New Media Campaign by Wilburforce Foundation, The Brainerd Foundation and M+R Strategic Services
How to Use Facebook for Business by HubSpot
The Nonprofit Email Marketing Guide | 7 Steps to Better Email Fundraising and Communications by Network for Good and Kivi Leroux Miller of The Nonprofit Marketing Guide
2008 State of the Nonprofit Industry Survey: North American Survey Results by Blackbaud
NEW! 2009 eNonprofit Benchmark Study by NTEN and M+R Strategic Services
The Convio Online Marketing Nonprofit Benchmark Index Study
2009 eNonprofit Benchmarks Study by M+R Strategic Services and NTEN - Coming May 14th!
Nonprofit Social Network Survey by NTEN, Common Knowledge and ThePort
The Economy May Be Down but Online Giving is Up by M + R Strategic Services
The 2008 Online Fundraising Survival Guide by Network for Good
Choosing Bulk Email Software to Match Your Communication Goals by Idealware
The Wired Wealthy: Using the Internet to Connect with Your Major and Middle Donors by Convio, SeaChange Strategies and Edge Research
Email Append: The Good, The Bad and the Realistic by (our very own) Catherine Algeri
The State of Nonprofit Marketing: A Report on Priorities, Spending, Measurement and the Challenges Ahead by Lipman Hearne and the American Marketing Association (Jocelyn is quoted!)
eNonprofit Benchmarks Study by M + R Strategic Services and NTEN
American Express Charitable Gifts Study
2008 DonorCentrics Internet Benchmarking Giving Analysis by Target Analytics, a Blackbaud Company
DonorCentrics Internet Giving Benchmarking Analysis by Target Analysis Group and Donordigital

Books

The Truth About Email Marketing by Simms Jenkins
The She Spot | Why Women Are the Market for Changing the World and How to Reach Them by Lisa Witter and Lisa Chen
The Mercifully Brief Real World Guide to Raising Tens (if Not Tens of Thousands) of Dollars with Email by Madeline Stanionis
Robin Hood Marketing | Stealing Corporate Savvy to Sell Just Causes
by Katya Andresen
Momentum | Igniting Change in the Connected Age by Allison Fine
Email Marketing: An Hour a Day by Jeanniey Mullen and David Daniels
Duct Tape Marketing – The World’s Most Practical Small Business Marketing Guide by John Jantsch
Word of Mouth Marketing: How Smart Companies Get People Talking by Andy Sernovitz

Don’t forget to check out our blog!